Start with Why: How Great Leaders Inspire Everyone to Take Action Paperback – 27 Dec. 2011

Great book and very interesting philosophy! A must read book for self awareness and self development

This book is well written and very enjoyable to read. The theory Simon has about starting with why is excellent. He explains it very well throughout the book and the book it is well written and accessible.My only issue is that he talks about Apple a lot. And whilst they are a great example, they get a mention in nearly every chapter, it starts to feel a bit repetitive at points.Don't let that put you off though and it hasn't stopped me buying another of his books which I am looking forward to reading!

A rather enjoyable read, although not packed with information, it leaves you with key points. Worth a read for sure

Great book very insightful

in: joaopaleta.comI am very much passionate about Business and the reasons why companies succeed. I see companies as complex living organisms that depend on people to succeed so the topic of success being explained as a derivative of the human behaviors and interactions really gets my attention. Specially the massively complex mechanisms of influencing change and behavior in big organizations.In Start With Why I found a simple but yet powerful concept to do just that.I now use extensively the Golden Circles in my communication, starting with why, and also performing coherence checks on the why, how and whats of companies and people.At a personal level I now have a better awareness of the example I am giving to my kids (3) when I am, or am not, consistent. My kids do what they see the parents doing so I might as well give them a good example. And its not easy to live up to all the words that come out of my mouth. I am actively training myself to increase my integrity levels. After these initial tests I will create a mission, vision, values, principles and perspective for (and with) my family and let you know how it turned out. I am sure it will be fun.A great example of this concept at work is at Tesla Motors. It is amazing how consistent their beliefs, communication and actions are. The same happened over the years with Apple and Steve Jobs. Would love to meet people from these companies to double check that from the company staff perspective the feeling is there as well. From the outside it does seem like its working.If you are curious about this topic check Simon’s Ted talk here and let me know your opinion.So Start With Why opened my appetite for Leadership so I am now going through “The 21 Laws of Leadership” from John Maxwell and also for the roots and reasons behind the great social, political and economical frameworks of our world.João Paleta

I might be a little unfair giving this book a 3 and perhaps that speaks more to my own expectation than anything else. There is nothing inherently wrong with the book, the core concept of the golden circle is well explained and well-repeated and therefore is memorable. That is something that many management books fail to do but Sinek manages this well.The mid-range score is also perhaps a reflection on how assimilated the concept of 'why' has come into management theory that it no longer feels fresh (while still clearly retaining relevance). The style is rather jarring and feels on the wrong side of self-help as to be rendered kitsch. A tad harsh, perhaps because conceptually it is a good book. There are sone nuggets of wisdom here and anecdotes that are worth keeping.Perhaps because it is lacking in any validated quantitative research beyond the author's own experience that overall it falls a little flat and the book takes a while to get going, again probably due to expectation - the book, for me, is a victim of its own hype and popularity.Overall though, it is certainly one for the bookshelf and it isn't too taxing. There is value to be had from reading it but I get the feeling that as time passes the impact of the book will continue to wane. This is probably a book I would recommend alongside others, but never the single 'go to' book on building purposeful organisations.

Really enjoyed reading this book and understanding more about why i do the things i do and why sometimes its so difficult to articulate, going to take some time to deep dive my Why just to put words on what i think and feel on a day to day basis. Well worth a read and/ or listen.

I thought this was an inspiring concept, which of course is Mr Sinek’s ‘Why’ - In many ways it seems logical, yet most of us, and especially businesses chasing the pound note focus on the ‘how and what’. The reason for 4 * is that it gets a little repetitive with the majority of case studies being focused on a small number of highly successful companies such as Apple, Wal-Mart, and Costco. A cynic would argue that these companies would be easy to reverse engineer any inspirational leadership ‘formula’ to fit as we know them so well. What would have been nice to see would have been some examples of it in practice for smaller businesses, who aren’t reaching for the the dizzy heights of ‘Fortune 500’ - because as romantic as the notion of Jobs and Woz, or Sam Walton being idealistic socially centric world changers, they and their companies have made £billions and continue to do so, something 99.9% of businesses will never achieve (or arguably even aspire to).

Llegó antes de lo esperado. Excelente libro. Un must read para entender y aprender a ser un buen líder. Súper recomendado!

Sehr lesenswert

é um most read para qualquer lider, CEO ou product manager/onwer de produto.

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Must be read by everyone. Must be read again and again, regularly. Very inspiring. Very easy to read. At Simon: when do you write an updated version? :) Thank you so much. This book helped me a lot.