---
product_id: 12583051
title: "Customer Analytics For Dummies"
price: "NT$1553"
currency: TWD
in_stock: true
reviews_count: 11
url: https://www.desertcart.tw/products/12583051-customer-analytics-for-dummies
store_origin: TW
region: Taiwan
---

# Boosts Customer Engagement Data-Driven Insights Easy-to-Understand Concepts Customer Analytics For Dummies

**Price:** NT$1553
**Availability:** ✅ In Stock

## Summary

> 📚 Elevate Your Analytics Game with Ease!

## Quick Answers

- **What is this?** Customer Analytics For Dummies
- **How much does it cost?** NT$1553 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tw](https://www.desertcart.tw/products/12583051-customer-analytics-for-dummies)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Key Features

- • **Accessible for All:** Designed for professionals at any level, making analytics approachable and practical.
- • **Real-World Applications:** Learn through case studies and examples that resonate with your business challenges.
- • **Stay Ahead of the Curve:** Equip yourself with the latest trends in customer analytics to outpace the competition.
- • **Master Customer Behavior:** Understand what makes your customers tick and tailor your strategies accordingly.
- • **Unlock the Power of Data:** Transform raw data into actionable insights that drive business growth.

## Overview

Customer Analytics For Dummies is a comprehensive guide that demystifies the world of customer analytics, providing professionals with the tools and knowledge to leverage data for enhanced customer engagement and business success.

## Description

Customer Analytics For Dummies [Sauro, Jeff] on desertcart.com. *FREE* shipping on qualifying offers. Customer Analytics For Dummies

Review: Wish I bought this sooner - 10/10 on usefulness and ease to understand. I was hesitant to buy this because I thought being a 'Dummies' book it was inherently older and not up to date on current trends. I couldn't have been more wrong. This book was published around 2015 and likely won't need a 2nd edition inside of ten years - if ever. (Might be dependent on how fast Jeff creates new measures.) The book explains concepts clearly and provides numerous snippets of real world examples by Jeff and team. This book covers topics that I didn't even know were missing from HCI grad programs, but that are essential to improving customer experiences. This will definitely be a resource I reference in the future. I wish I bought this sooner. Highly recommend.
Review: Four Stars - Great

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #650,236 in Books ( See Top 100 in Books ) #267 in Market Research Business (Books) #270 in Business Marketing #397 in Marketing & Consumer Behavior |
| Customer Reviews | 4.2 4.2 out of 5 stars (60) |
| Dimensions  | 7.3 x 0.9 x 9.2 inches |
| Edition  | 1st |
| ISBN-10  | 1118937597 |
| ISBN-13  | 978-1118937594 |
| Item Weight  | 1 pounds |
| Language  | English |
| Print length  | 336 pages |
| Publication date  | February 2, 2015 |
| Publisher  | For Dummies |

## Images

![Customer Analytics For Dummies - Image 1](https://m.media-amazon.com/images/I/61MerIIWNEL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ Wish I bought this sooner
*by D***B on July 20, 2019*

10/10 on usefulness and ease to understand. I was hesitant to buy this because I thought being a 'Dummies' book it was inherently older and not up to date on current trends. I couldn't have been more wrong. This book was published around 2015 and likely won't need a 2nd edition inside of ten years - if ever. (Might be dependent on how fast Jeff creates new measures.) The book explains concepts clearly and provides numerous snippets of real world examples by Jeff and team. This book covers topics that I didn't even know were missing from HCI grad programs, but that are essential to improving customer experiences. This will definitely be a resource I reference in the future. I wish I bought this sooner. Highly recommend.

### ⭐⭐⭐⭐ Four Stars
*by B***A on September 2, 2016*

Great

### ⭐⭐⭐⭐⭐ Super Promoter!
*by B***H on March 3, 2015*

I'm a huge promoter of Jeff Sauros work and contributions to the UX research community. Highly recommend this and all the other books written by Jeff. Hoping Jeff's next book will focus more on predictive analytics!

## Frequently Bought Together

- Customer Analytics For Dummies
- Customer Experience For Dummies

---

## Why Shop on Desertcart?

- 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016
- 🌍 **Shop Globally** — Access 737+ million products across 21 categories
- 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price
- 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members)
- 🔒 **Secure Payments** — Trusted payment options with buyer protection
- ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews

**Shop now:** [https://www.desertcart.tw/products/12583051-customer-analytics-for-dummies](https://www.desertcart.tw/products/12583051-customer-analytics-for-dummies)

---

*Product available on Desertcart Taiwan*
*Store origin: TW*
*Last updated: 2026-03-13*