---
product_id: 267028087
title: "Design Thinking: Integrating Innovation, Customer Experience, and Brand Value"
price: "NT$1842"
currency: TWD
in_stock: true
reviews_count: 5
url: https://www.desertcart.tw/products/267028087-design-thinking-integrating-innovation-customer-experience-and-brand-value
store_origin: TW
region: Taiwan
---

# Design Thinking: Integrating Innovation, Customer Experience, and Brand Value

**Price:** NT$1842
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
- **How much does it cost?** NT$1842 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.tw](https://www.desertcart.tw/products/267028087-design-thinking-integrating-innovation-customer-experience-and-brand-value)

## Best For

- Customers looking for quality international products

## Why This Product

- Free international shipping included
- Worldwide delivery with tracking
- 15-day hassle-free returns

## Description

Design Thinking is packed with intriguing case studies and practical advice from industry experts. This anthology is organized into three sections that focus on the use of design for innovation and brand-building, the emerging role of service design, and the design of meaningful customer experiences. This book provides readers with the strategies necessary to encourage the creative thought process in their companies, which will ultimately help to cultivate innovation, and therefore boost business. Experienced design leaders share their personal stories and give specific examples of their companies’ forward-thinking creations. This unique approach helps the reader learn how to build a solid brand foundation, solve problems with simplified thinking, anticipate and capitalize on trends, figure out what consumers want before they do, and align mission, vision, and strategy with a corporate brand. A sense of the content within Design Thinking can be gained from the titles of some of the key essays: “Building Leadership Brands,” “The Designful Company,” “Brand Building by Service Design,” “Service Design Via the Global Web,” “Customer Loyalty,” and “Driving Brand Loyalty on the Web”.

Review: it's cool ! cheap than bookshop and also nice ! - it's cool ! like it , convenient and also cheap and nice, next i will search here again, thank you!
Review: Good content - Not so easy to read

## Features

- Allworth Press

## Technical Specifications

| Specification | Value |
|---------------|-------|
| Best Sellers Rank | #142,041 in Books ( See Top 100 in Books ) #61 in Branding & Logo Design #152 in Business Research & Development #214 in Advertising |
| Customer Reviews | 4.3 out of 5 stars 82 Reviews |

## Images

![Design Thinking: Integrating Innovation, Customer Experience, and Brand Value - Image 1](https://m.media-amazon.com/images/I/51hp8evnbPL.jpg)

## Customer Reviews

### ⭐⭐⭐⭐⭐ it's cool ! cheap than bookshop and also nice !
*by Z***R on 4 January 2013*

it's cool ! like it , convenient and also cheap and nice, next i will search here again, thank you!

### ⭐⭐⭐ Good content
*by N***A on 24 December 2018*

Not so easy to read

### ⭐⭐⭐⭐⭐ Getting Design Thinking - a Requiste Critical Process
*by C***E on 2 April 2010*

If you are creating products and services without a design process that produces innovative solutions; if you operate in a world of products and services where best in class is a must; if you are looking for real world methods for delivering break through content; if you want to hear from design professionals wired with design thinking; if you have heard colleagues and clients refer to "design thinking" and want to learn about it with the hopes of implementing it into your business then this book is invaluable. After reading many other books that touch on the design thinking concept; here is a book that provides a wealth of in depth information that examines design thinking from a number of perspectives. In my company we need to be both attune to our client's approach to design and integrating ourselves into their process while maintaining our own design disciplines internally. This book provides insights to these sorts of design challenges as well as more traditional ones such as building a design thinking process and the culture of design in a company. Great information and interesting to read as well. Very much enjoyed it.

## Frequently Bought Together

- Design Thinking: Integrating Innovation, Customer Experience, and Brand Value
- Value Proposition Design: How to Create Products and Services Customers Want (The Strategyzer Series)
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (The Strategyzer series)

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*Product available on Desertcart Taiwan*
*Store origin: TW*
*Last updated: 2026-06-19*