Authentic Beauty ConceptDeep Cleansing Shampoo | All Hair Types | Removes Impurities & Grease | Vegan & Cruelty-free | Sulfate-free

Te limpia la hebra y a las ves muy suave

Very nice shampoo 👍🏼

You know how they say that you should change up your shampoo in between the use of your regular shampoo? Well, this is my new in between shampoo for using to strip away any build up or other oils and debris that my regular shampoo has given up on. This is a very good cleansing shampoo that gets down a bit deeper into the scalp and gently strips the hair follicles just enough to give them that extra cleaning that they sometimes need.Admittedly, it's not something that I like using for every washing only because it tends to leave my hair a little flatter and limp compared to a few others, such as this brands Amplify shampoo, which is amazing. My hair is thin, limp, straight and lifeless and needs all the help that it can get. This is wonderful for a good thorough cleaning, but it doesn't do much for helping plump up my hair; hence, that is why this is my in between shampoo. While it's strong enough to provide me with a deeper cleaning, it's still gentle enough on my hair not to cause any damage. The scent is okay and I like how well that it works.It is a bit pricey at $28 (today's price) for 10.1 fluid ounces, but you do get a very good quality product.

I use this every few days to clean out daily shampoo/hair product. Love the smell!

I’ve tried quite a few of Authentic Beauty Concept shampoos and. Conditioners and have been overall impressed. The ingredients are vegan and have none of the bad ingredients other brands have. Obviously that’s a huge plus, but I can’t tell you how many times I’ve purchased brands like this and while the ingredient list is top notch, they just don’t perform well.You don’t have anything to worry about in regards to how well this brand performs though. Even the one shampoo I didn’t absolutely love from the line is still a 4 star product for me. So really any you pick will be awesome. But this particular deep cleanser shampoo is my hands down favorite!It lathers crazy well and you only need a very small amount. Plus it cleans your hair really well and doesn’t leave it stripped at all. The scent isn’t overbearing and is light and mild. Honestly it is a really really good shampoo. This is definitely one I’m going to be repurchasing over and over again and I highly recommend!

I got this shampoo for my husband but before giving it to him I got a whiff of it and it's really strong. I could not say exactly what it smells like, but maybe medicinal is the best thing I can think of.My husband did not mind the scent, but I can't even stand walking into the bathroom after he showers with it. Thankfully the scent does not hang around after he rinses it out!He did find that it worked really well at cleaning his hair. He normally has really oily hair so he needs a deep cleaning shampoo. It works for that but the smell is unpleasant to me and the price is ridiculous.The shampoo is clear like a gel and a decent consistency.Thanks for reading my reviewBecky Brooks

This has an unexpected and grand fragrance: it's a little like a unisex, luxurious cologne. So nice!Now, there is narrow aperture where the shampoo comes out; however, the bottle is really squeezable. Therefore, you can easily control how much product comes out. So, basically, there is never any waste. So appreciated!I really love how well this lathers! I can just stand for minutes and lather, lather, lather. Moreover, this rinses super easily. I followed this up with an American Beauty Concept conditioner and mask. My hair was left superbly clean, vivacious, shiny, and defined. Very, very beautiful!What I really appreciate about this is how it really does clean deeply! Before I washed my hair, I was playing with some American Beauty Concept pomade and sculpting paste. My hair was really, intensely wild looking. And, with just one round of shampoo, my hair was back to square one! So impressive!Like all A.B.C. products, this one is totally amazing! Very, very highly recommended!

Authentic Beauty Concept Deep Cleansing Shampoo really cleans my hair well. Lathers nicely and rinses easily. Didn't strip my hair but left it manageable. I used conditioner after this and my hair looked great all day long. Nice neutral fragrance.