Glow Up Your Routine! ✨
The PURITO Cica Clearing BB Cream #13 Neutral Ivory is a vegan, cruelty-free BB cream that offers a lightweight, hydrating formula. With skin-loving ingredients like Centella Asiatica Extract and Panthenol, it provides light to medium coverage while protecting and prepping your skin barrier. Packaged sustainably, this BB cream is perfect for those seeking a natural look with a touch of glow.
K**L
Love this BB Cream
I love this bb cream! Dr Jart and this one by Purito are my favorites. Shade 21 seems similar to fair-light from Dr Jart. It is not a dupe, but the tone, look and feel is very similar on my skin. It’s very easy to apply and is not too thick. It sits well on my skin.
C**A
Best Everyday Coverage
My go-to every day foundation! Best color match, medium coverage but feels so light, lasts 6 hours but easy to touch up without applying more product by blotting with a applicator sponge, the bottle lasts for 3+ months & best of all no break outs! I've been using this product for 2 years. Skin Type: late 30s, oily, wrinkle-free, light/neutral. Product: #13 neutral ivory
S**O
Versatile & Buildable
Make up, especially any sort of foundation, is hard to review. There's so many factors like the person's skin type and concern, the preference on coverage, sensitivity, etc. But I felt compelled to write a review for this product because I definitely think it's worth giving a try, especially for the price.The Deets:I take really good care of my skin but don't have great genetics. My skin is prone to breakouts, has large pores and I have fair skin with some acne scarring. I also have combination skin and I do have some fine lines starting to show, along with hereditary dark cricles. I recently switched all my skincare and make up to cleaner brands but they are usually expensive so I wanted to find something less costly. This product doesn't have any parabens, phthalates, perfume and says in the description it's free from other harmful ingredients. So I felt like that's good enough for me.I like a medium natural coverage, that's slightly dewy. This foundation is extremely dewy. Since I like mine not quite as luminous, I usually set it with a translucent setting powder and with my natural oils from my skin, it works out to the perfect balance. It also covers my dark spots and dark circles really well. I start with a mineral primer. Then I use a damp beauty blender to apply it. After applying I let it sit for a minute or two, then if I need any additional coverage I'll add a little more, or add a serum based concealer to help with any imperfections it didn't cover. Then I add my setting powder. I'm also able to apply other make up with this BB cream. I just do it after the setting powder so the foundation doesn't rub off with my make up brushes. Without setting powder, this BB cream would transfer very easily, so be aware. I can add blush, mascara, eye shadow, the whole nine years, or just go with the BB cream and some mascara. The coverage works well either way. It is a small tube so I was worried about that, but even using it every day, it usually lasts a few months.There is a limited range in colors unfortunately. The #23 natural beige works well with my natural fair skin. It's slightly pink on me and a little darker (I have neutral undertones), but it adjusts fine with the setting powder. In the summer when I use my self tanner, I ordered the #27 sand beige, which was a little dark and on the yellow side but I just add a couple of drops from the lighter shade and it ends up matching well. It looks like the #27 isn't currently available to purchase though. So I'm not sure what I'll do if they don't get it back in by this summer when I start tanning again. I posted pictures of me without the make up, with just the foundation, and a full face of make up with the BB cream as my foundation, all in color #23, no filter. I haven't noticed any pilling with my skincare products. It hasn't cause any breakouts and I've been using it for about a year now. It only looks cakey when I apply too much setting powder so I make sure to good light and blend. It can crease a little in the lines under my eyes but I just apply my setting powder a certain way and that helps avoid it. But I don't notice it settling into any other fine lines. If I use a super dewy primer or serum first, it can start to separate after a while in certain spots. I think because of all the oil. But if I don't use a primer or use a more mineral matte primer first, I don't have that issue. It feels pretty lightweight if you're used to having used heavy foundations in the past. If you don't wear make up, then it might not feel as lightweight. But for me, I think it's very lightweight.Overall for the cleaner ingredients, the price point, and the decent coverage while still looking very natural, I think this product is worth buying. If they expand their range in colors, or get the #27 back in stock, I'll continue to buy and keep this as my main foundation.
B**5
Light coverage but nice BB cream
This is very nice BB cream. It smooths out my skin and does not enhance pores. It's perfect for "no makeup" look. I have fair skin and applied this with my fingers or sponge.
M**N
Settles into pores/fine lines, good color match and coverage tho
Like title says, it's unfortunate that it settles into pores and fine lines after an hour or so because it's the best color match for me and it has great coverage and just the right amount of satin. I got this in #23 and Missha BB Cream Perfect in #23, and Missha was way too gray whereas this was not gray and perfect color on me. I am usually Light/Neutral. I wish I could keep using this, but this literally makes me look older due to it settling in my fine lines. :(
R**E
Best product !
I’ve purchased this over 20 time. Always consistent. Love this product! Beautiful undertone and wears so well! Works well with every product I pair with it !
J**E
Clogs pores, not good for oily skin
This is very heavy. A little goes a long way. Also I am returning this product because it does not do well with my combination skin, especially my oily t zone. It clogged my pores like crazy and can feel and see all the clogged pores and had numerous breakouts. Unfortunetly I would not recommend this but I wanted to try something new. If anyone else has issues with oily skin I recommend Paula’s choice tinted moisturizer, aha/bha the ordinary mask every 3-4 days followed by a hydrating cream and rose hip oil. On rest days between add retinol. Guess I’ll be sticking with my normal routine.
Y**Y
Holy Grail BB Cream – Perfect for Fair Cool Toned Skin
I love this BB cream! I’ve been using it for over two years, and even though I own other foundations and BB creams, I always reach for this one.The color match is perfect for me — I have fair, cool-toned skin and use the #13 Fair Ivory shade. It looks natural, not cakey, and doesn’t settle into lines. Plus, it’s hydrating, so I don’t even need a setting powder.The texture is lightweight and smooth, making it feel like you’re wearing nothing at all. It gives my skin a healthy, fresh look. If you’re searching for a BB cream that enhances your skin without feeling heavy, this one is definitely worth a try!
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