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R**W
Worth The Read
Tamara's teachings are terrific. If you are tinkering with product and thinking about taking an idea to the next level, you can't go wrong reading this book. I am a voracious reader from business to mystery and appreciate the straight-forward and helpful nature of her writing style. I have brought one product to the market so far and have two more in the process and found this book to be a good reminder of what to do to ensure we are giving ourselves the best change of success.
J**I
great market research book
As usual when I buy a Tamara Monosoff book I know the information is valuable, clear, and relatable. This book is helpful, it takes you step by step to assure your market research is done properly.It's wonderful! This book helped streamline my market research by phases in an organized way. Great resources and tools mentioned in this book.This is a great book to read before spending tons of money on making a product and taking it to market.
M**S
Great place to try out a product idea!
Tamara Monosoff hits it out of the park again and again with every book on entrepreneurship. Perfect book to help an inventor "wannabe " decide IF their product idea is a keeper or not. Simple guidelines to evaluate your situation BEFORE you invest too much money or time. Very practical, easy to read, and could save you from a big mistake...OR validate your idea is, in fact, a winner!
W**O
This book have quality issues!!!
The content was a interesting but all the graphics doesn’t work on kindle app just appear as hundreds of gray squares. Nothing visible, very bad formatting
K**E
Awesome Book!!
If you are planning to create your own product now or in the future, this book is for you. Tamara really outdid herself on this one. It is super informative and easy to understand.
S**E
Five Stars
Very informative! Thank You!!!
A**I
Answers the question on every entrepreneur's mind, "Should I move forward or not with this product?"
Do you know who your competitors are? Do you know how you are going to distribute your product? Who is your target market? Do you know what skill sets you need to launch a product? Do you want to eliminate some of the risk? Do you want to be assured your product will make you money? Then hit the "ADD to CART" button! After you complete the 10 steps (not for the faint of heart) that Tamara and co-author Brad Kofoed outline, you will know if your idea is viable or not. No longer will you be asking, "should I or shouldn't I move forward with my idea?"I was privileged to have received an advance copy. I took one weekend and diligently applied it to my current business, CastCoverz! What a humbling experience. I am doing some things right. But, had I gleaned the information I learned from this book BEFORE I started my business, I would have spent less on initial investment money, slashed my learning curve in half and saved myself a tremendous amount of time. The accompanying workbook, which can be purchased from her site, www.TamaraMonosoff.com, can be your record of your research, a priceless tool for you if you move forward. It will hold a special place on your bookshelf, right next to your toddler's scrapbook, the information is that good. Speaking of her website, a system of informative training videos (a lot are free) to accelerate your learning are available, too.The authors are serial product inventors. They've learned it from the trenches. They've had success and failure. That's what makes this book invaluable for the entrepreneur. Completing the 10 steps in HHIYP should be a requirement for every SBA loan and be handed to every person that walks through their local Chamber of Commerce or Small Business Development Council office. But, you don't have to wait to get yours. You can hit the "Add to Cart" button and start learning about the viability of your product, now!To your Success!
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